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 | | Testimonials
On consumer reaction to Express Care signage and graphics: "They think the look's a whole lot cleaner and neater." ~ Denny Eckelkamp Union, MO On store traffic since becoming an Express Care: "We've had an increase in sales." ~ Lanny Wilkinson Grapevine, TX On the impact of Valvoline's Installed Business Consultants: "I think the training and imaging definitely helped us." ~ Steve Thomas Troy, OH "When I first opened, you have to understand, I had never been in the oil change business, so everything they taught me was new…they helped us a lot." ~ Denny Eckelkamp Union, MO On the Valvoline Incentive Fund Marketing Dollars: "Anytime you get extra dollars to help promote the business, it's gonna help." ~ Steve Thomas Troy, OH On the premium Valvoline products: "They [consumers] like the Valvoline brand as well — really better — than the brand we were carrying before. They feel like it's a higher grade of product." ~ Lanny Wilkinson Grapevine, TX "We've had real good success with MaxLife." ~ Denny Eckelkamp Union, MO On being a part of the Express Care family: "I've always used Valvoline. It was my father's oil… I'm in the middle of the country and we have great name recognition here. I have people drive past other oil places to come just to get Valvoline here…just the brand identification loyalty is pretty strong." ~ Denny Eckelkamp Union, MO "The imaging along with the training that's involved will increase your bottom line." ~ Tony Kell Irving, TX "It's been a wonderful conversion for us and definitely, greatly increased our bottom line." ~ Tom Gentile West View, PA "I would say what they're [future Express Care owner/operators] going to find is that the Express Care image is a much more positive image than any of the other brands." ~ Lanny Wilkinson Grapevine, TX | | | |
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